Prime Video Secures Global Broadcast Rights To YRF’s “Bunty Aur Babli 2,” “Prithviraj,” Among Others – The New Indian Express


Through PTI

MUMBAI: Four of the highly anticipated titles from production house Yash Raj Films, such as “Bunty Aur Babli 2” and Akshay Kumar-starrer “Prithviraj”, will begin airing on Prime Video after their theatrical release.

Prime Video India announced on Thursday an exclusive licensing deal with Yash Raj Films (YRF) that will make the streaming service home to the studio’s upcoming massively edited theatrical releases, which also include “Shamshera,” starring Ranbir Kapoor, and “Jayeshbhai. Jordaar ”, directed by Ranveer Singh.

These films will be available to Prime Video users just four weeks after their theatrical release, in more than 240 countries and territories around the world, the streamer said in a press release.

The highly anticipated heist comedy “Bunty Aur Babli 2”, starring Saif Ali Khan, Rani Mukerji, Siddhant Chaturvedi and debutant Sharvari, is set to hit theaters on November 19.

The film is a sequel to the 2005 film of the same name.

The historic action show “Prithviraj”, based on the life of fearless King Prithviraj Chauhan, is set to premiere worldwide on January 21, 2022.

Besides Kumar in the lead role, the film also stars Sanjay Dutt, Manushi Chhillar, and Sonu Sood.

Billed as a “big ticket family artist with a powerful social message,” Singh’s “Jayeshbhai Jordaar” has a release date of February 25, 2022.

The film also features “Arjun Reddy” star Shalini Pandey.

Mega-action artist “Shamshera”, also starring Vaani Kapoor and Sanjay Dutt, hits theaters on March 18, 2022.

Gaurav Gandhi, Country Manager, Prime Video India, said the streamer is intensely focused on bringing the biggest and best entertainment to his customers and this partnership with Yash Raj Films is the perfect demonstration of that commitment.

“Over the past four years, we’ve consistently delivered blockbuster movies to entertain audiences in the comfort of their own homes and on a screen of their choice.

“The digital world premieres, four weeks after the theatrical release, will not only delight our core members, but will also help significantly increase the reach and viewing base of these highly anticipated films in India and around the world. Yash Raj Films is known for providing some of the best movie experiences for audiences, and we are delighted to partner with them for these films, ”Gandhi said in a statement.

Akshaye Widhani, senior vice president of Yash Raj Films, said the production banner has found a partner in Prime Video who not only shares their vision of delivering cinematic experiences, but also provides global distribution of the best stories from the world. Indian entertainment ecosystem.

“We are delighted to sign this exclusive streaming deal with Prime Video, which will allow our upcoming titles to travel beyond geographies and add additional value to Prime Video’s stellar library of content,” Widhwani added. .

The deal further strengthens the long-standing and ever-growing relationship between Prime Video and Yash Raj Films, the former already home to some of the studio’s classics including “Darr”, “Dilwale Dulhania Le Jayenge”, “Silsila”, “Chandni “and” Dil To Pagal Hai “.

Recently, YRF movies like “Thugs of Hindostan”, “War” and “Mardaani” also had their digital world premieres on the streamer.

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